For Ali Landry, entering show business was a result of chance and circumstance rather than the obvious bottom line. After all, it’s not often that a former Miss Louisiana and Miss USA enters the pageant world to garner career connections rather than the usual crowning glory.
With her infectious charm and laid-back joie de vive, Landry—a small-town girl from Breaux Bridge, Louisiana—became a household name first as the Doritos spokeswoman and 1998 Super Bowl heartthrob, and later with her recurring roles in “Felicity,” “Two Guys and a Girl,” “Sunset Beach,” and “Popular.” Landry’s sudden rise to fame landed her on People Magazine’s 50 Most Beautiful People in the World list in 1998 alongside Leonardo DiCaprio and Gwyneth Paltrow. Accustomed to juggling many hats, she also hosted the music-talk show “FarmClub.com,” NBC’s “Spy TV,” and WE’s “Full Frontal Fashion,” which led to her first Times Square billboard, “Fashion Wraps” on TV Guide Network and numerous other shows.
A starring role on UPN’s “Eve,” from 2003 to 2006, enabled her to flex her acting chops as Rita, a role so opposite herself she often felt liberated. It was during this time that she also met her husband, Alejandro Gomez Monteverde, a writer and director who was working on Bella, a film Landry later co-starred in. “I really wanted to break out of my mold with Bella,” she says. “I had never been involved in a project like this and it really made me reevaluate what I was currently doing.” After the movie won the People’s Choice Award at the Toronto Film Festival in 2006, she and her husband took time off to travel the country, promoting the film. Since then Landry took a sprint on ABC’s “Superstars” alongside professional Olympian athletes, honing her lifestyle skills with her new children’s line, Belle Parish, and later that year hosting Yahoo’s ‘Spotlight to Nightlight’ for everyday mother’s craving a little celebrity know-how, she’s constantly testing her creative boundaries, always one step ahead.
In 2011, Landry’s pregnancy with her second child, Marcelo, didn’t manage to slow her down, as she stayed busy with a role in her husband Alejandro Monteverde’s feature film, “Little Boy.” The film, which released in 2015, is an adult fairy tale taking place during the time of World War II.
During the busy pregnancies of her last two children, Marcelo and Valentin, Landry was named spokesperson for Palmer’s Cocoa Butter Formula stretch mark products. Landry and her pregnant belly were featured in ad campaigns across America along with her children.
Landry also created and executive produced her very first television show in 2011, “Hollywood Girls’ Night”. The unscripted series featured Landry and Alison Sweeney on the TV Guide Network. This project was based on a real-life mom’s club started by Landry and included some of her celeb mommy friends, including Lisa Rinna, Nancy O’Dell, Tori Spelling, Brooke Burke, Candace Cameron Bure, Kyle Richards and Denise Richards. Landry and Sweeney exec produced with former “Oprah Winfrey Show” exec producer Ellen Rakieten.
Another project Landry launched was her company Favored.by, a mobile app that makes discovering and sharing baby products fun and easy, by focusing on your ultimate favorite products. Think of it as the cliff notes version of the best baby products out there. It not only services moms but also manufacturers and retailers as well. Favored.by allows you to see what’s trending in real time, connect with like minded people, get exclusive discounts on the products you want and earn Favored.by points and redeem them for great products. Favored.by is currently in a merger and will be expanding to an online digital platform as well as a relaunch of the app.
Today, Ali Landry is celebrating her continuing evolution. A passionate supporter of females everywhere, she’s mingling her experiences as a wife, mother, and actress in a most alluring mix.
As a woman who wears many hats and is always creating, Landry is currently putting together and pitching projects to produce, web and TV based, focusing on mom/female/family programming, health and lifestyle. She has currently partnered with Ellen Rakieten (“The Oprah Winfrey Show”) on a project that will go out to network executives this spring.
For the fifth year, Landry and her Favored.by team are putting on the Annual Red CARpet Safety Event, which will take place on September 23rd and is geared towards spreading awareness for car seat safety. The event also serves other areas of safety that affect parents and babies/toddler/child. Landry is a certified car seat technician and is very passionate about education pertaining to the safety of our children. With over 900 in attendance and over 700 million media impressions, 20 million from social media, Landry is really excited to continue to grow this event and engage parents.
In most recent months, Ali’s dream to host a daily talk show came true when she joined as co-host of the LIVE nationally syndicated one hour talk/variety show HOLLYWOOD TODAY LIVE. This show is LIVE from the heart of Hollywood and delivers daily top trending entertainment news, pop culture stories and engaging lifestyle segments. It also features exclusive in studio celebrity interviews and experts who give views the very latest in fashion, food and fitness. Robust live social media interaction allows viewers to become part of the show.
Ali is on a quest to source the absolute best health and wellness resources around the world. She is on a journey to RESHAPE her personal environment and is exploring the most effective tools for lifestyle, mind and body wellness, fitness and beauty. Ali has launched RESHAPE, an on-line platform where she can share her adventures and personal network of her most trusted specialists and her favorite products with women around the world.
Needless to say, Landry has her plate full and says, “I am so fulfilled in my life, I know that I am in the exact place I am supposed to be in, doing exactly what I am supposed to be doing. I could not be happier.”